Creative Triangle were tasked with creating a new version of Heathrow’s Airside Drivers Handbook. Expanding from 28 to 60 pages, we incorporated new vital information and sections into an A5 handbook designed to inform Team Heathrow colleagues about best practices for safe driving around the airport.
The primary challenge was to include a large amount of critical information into a handbook that was easy to navigate and understand. The content needed to include updated safety protocols, driver permits, speed limits, along with airfield maps highlighting specific safety concerns like dropped loads, road traffic collisions and more.
We structured the handbook to enhance readability and user engagement. This involved organising the information logically and integrating visuals to complement the text. We incorporated images of the new fleet of Heathrow vehicles and detailed maps of the airfield. A dedicated section was included on the ‘Safety Six’ branding and related safety posters—both of which we had developed previously for Heathrow. This section reinforces the continuous emphasis on safety and ensures that the handbook is visually cohesive with other safety communications displayed airside.
Airside Safety Improvement Manager at Heathrow, said:
“Safety doesn’t have to be complicated. The new handbook is a great example of how clear communication and thoughtful design can empower our colleagues to make informed, safe decisions when driving around the airport.”
